Why 24:07 watches?

Design

Our design process was inspired by modern streetwear and minimalist product design. The result: an aesthetic and calming design with harmonious lines and soft edges that perfectly complements streetwear while remaining as clean and timeless as possible.

Quality

We use solid 316L stainless steel and scratch-resistant sapphire crystal. A robust Japanese movement and the carefully selected materials ensure long-lasting enjoyment of the watch.

How was 24:07 watches started?

About the founder

Lukas Daniel

As a watch enthusiast, I founded what is probably the first streetwear watch brand, 24:07, and successfully funded my first collection via Kickstarter in May 2024.

Why did I start 24:07 watches?

Because I realized that my generation is not represented in today’s watch market and that many people simply no longer wear classic watches, as they use their phones instead. Therefore, I made it my mission to bring a modern, high-quality fashion accessory to the market that perfectly represents the style of my generation.